Cesare and Umberto Cassina established their eponymous company in Meda, Italy, in 1927. Since, Cassina has grown to become one of the most important manufacturers of premium quality designer furniture in the world. Launching the concept of industrial design in Italy during the 50s saw a shift from hand-craftsmanship to serial production, working side by side with internationally acclaimed designers such as Gio Ponti, Vico Magistretti, Mario Bellini, Philippe Starck